The Invisible Museum – AR Making The Invisible Visible
Working with Nexus in London, we produced an augmented reality, invisible exhibition space. 6 models became 6 AR worlds showing off all of their innovations and technologies, from LTE to 5G to cognitive tech.
The New Yorker's First AR Cover Feat. Qualcomm
We also did an awesome partnership with The New Yorker, facilitating their first ever AR cover, and featuring the museum models as part of our advertising inside.
Instead of traditional TVC stuff, we tailor made a series of 18 connected 15 second episodes, showing a not-so-far-away future where Qualcomm's technologies connect everything. Designed and created to be consumed on social.
Here's a 30 second edit of "The Date" just to show the kind of storytelling we spread across the series.